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发表于 2007-11-29 12:24:48
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Post by true5toss;1788356
FUD是什么啊?
Fear, uncertainty, and doubt (FUD) is a tactic of rhetoric used in sales, marketing and public relations.[1][2] FUD is generally a strategic attempt to influence public perception by disseminating negative (and vague) information. An individual firm, for example, might use FUD to invite unfavorable opinions and speculation about a competitor's product; to increase the general estimation of switching costs among current customers; or to maintain leverage over a current business partner who could potentially become a rival.
from http://en.wikipedia.org/wiki/Fear%2C_uncertainty_and_doubt |
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